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Decision Making Process: How Consumers Make Buying Decision? (Episode 8 : S1)

Kamil's Kartoons
5.89K subscribers
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235K views 13 years ago
Consumers think category, not brands. That's how they make decision. When they think to have energy drink, Red Bull takes all the advantages. Why? Simple, Red Bull created the category. Who else has right to claim the ownership of energy drink category? Let's watch following two videos for more explanation: GET FULL SCRIPT HERE! Blog: http://KamilAli.com/ Learn Here:    / kamilalivideo   Learn More Free Stuff: http://KamilAli.com/ ...more
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Decision Making Process: How Consumers Make Buying Decision? (Episode 8 : S1)
1.1KLikes
235,478Views
2011Jul 21
Consumers think category, not brands. That's how they make decision. When they think to have energy drink, Red Bull takes all the advantages. Why? Simple, Red Bull created the category. Who else has right to claim the ownership of energy drink category? Let's watch following two videos for more explanation: GET FULL SCRIPT HERE! Blog: http://KamilAli.com/ Learn Here:    / kamilalivideo   Learn More Free Stuff: http://KamilAli.com/

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Kamil's Kartoons

5.89K subscribers